Before there were briefs, there was a point of view.
The SAGA Manifesto is a self-initiated exploration of motion, material, light and form. Moving between product, automotive, fashion and abstract worlds, we set out to create something beyond a traditional studio reel. A visual expression of who we are, what excites us and the kind of work we want to make.
With no client brief or prescribed outcome, we gave ourselves the freedom to experiment. To explore unfamiliar materials, push the boundaries of digital craftsmanship and find new ways of making objects feel physical, emotional and alive.
The result is a collection of distinct yet connected visual studies, each exploring a different facet of our creative practice. Together, they establish the beginnings of SAGA's visual language and a foundation for everything that comes next.
The SAGA Manifesto is a self-initiated exploration of motion, material, light and form. Moving between product, automotive, fashion and abstract worlds, we set out to create something beyond a traditional studio reel. A visual expression of who we are, what excites us and the kind of work we want to make.
With no client brief or prescribed outcome, we gave ourselves the freedom to experiment. To explore unfamiliar materials, push the boundaries of digital craftsmanship and find new ways of making objects feel physical, emotional and alive.
The result is a collection of distinct yet connected visual studies, each exploring a different facet of our creative practice. Together, they establish the beginnings of SAGA's visual language and a foundation for everything that comes next.
Designed to Be Felt
An exploration of the intersection between technology, industrial design and sensory experience. Through material studies, considered lighting and precise detailing, we explored how to give a familiar piece of technology a distinct visual identity.
Form in Motion
An exploration of footwear through light, form and movement. Playing with silhouette, surface and the relationship between design and performance, we approached the shoe as both a functional object and a sculptural form.
The Shape of Scent
How do you visualize something you can't see? Through an exploration of glass, light and reflection, we set out to evoke the intangible qualities of fragrance, creating a world of beauty, atmosphere and sensory suggestion.
Precision & Presence
A study in material, motion and precision. Through carefully considered surfaces, reflections and cinematic lighting, we explored the relationship between engineering and emotion, finding beauty in the smallest automotive details.
Small Objects, Big Worlds
An exercise in scale, materiality and meticulous detail. Moving into the macro, we explored how light and reflection can transform the smallest objects into immersive, sculptural worlds.
Objects of Imagination
Somewhere between fashion and industrial design, this speculative object study explores inflated surfaces, technical materials and engineered details. An exercise in imagining something that doesn't yet exist, and making it feel entirely real.
Through a Different Lens
An excuse to experiment, chase a feeling and have a little fun. Playing with eyewear, materials, reflections and summer light, we explored how simple objects can become vehicles for mood and visual storytelling.
Huge thank you to the amazing collaborators who helped bring this to life —
Joseph Recoskie, Chris Moberg, Michael Brewer, Kristy Nykilchuk.
Special thanks to Jeff Moberg for the killer track.
